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🐾 ASK AVA: What is an Advance?

Since my last blog, I’ve been getting a lot of questions from artists wondering if they are advancing their shows properly.  I bet there’s a lot of you starting to play live events who hear “advance” and have no clue what it means!Let’s break it down for ya!  What is an Advance? An advance is when an artist (or their team) goes over all the show details with the venue or promoter before the gig happens. This ensures everyone is on the same page about: Load-in and soundcheck times Tech setup and stage plot Backline (equipment provided by the venue or show...

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Ask Ava: “What is it like backstage at a gig/concert?”

Question from Atlas in Alberta, Canada: “What is it like backstage at a gig/concert?” Atlas! What an awesome question—backstage is one of the most fascinating parts of live music! As someone who spends all her time soaking in the energy and getting massaged behind the curtain, let me give you the full scoop on what happens backstage and how it can differ depending on the event, the people, and (most importantly) the planning. šŸ¾šŸŽ¤ Backstage Basics First off, think of backstage as the nerve center of any live show. It’s where artists prepare, crew members hustle, and everything...

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